A Melbourne Copywriter, a Global Client Base.

A Melbourne Copywriter, a Global Client Base.

I was having coffee with an old copywriting friend of mine the other day and he reminded me how localised copywriting work used to be before the age of the internet.

Even 10 years ago when many large organisations around the world were comfortable with emails and websites, smaller businesses had not really embraced the power of this new communication medium.

As a Melbourne based copywriter, the majority of work was sourced locally when Melbourne businesses wanted advertising material to be prepared for them.

Today, the playing field has completely changed. I may be a Melbourne copywriter, but businesses around the world use my services, which is made incredibly easy with skype and email.

Social media, websites and email newsletters all require regular, informative and personalised content to attract customers to purchase from a business.

What the introduction of the internet did all those years ago was to provide a new medium for all business to sell their products in a far more direct and customised way.

Has your business considered how to engage more intimately with your clients using blogs, websites and newsletters?

Newsletters are a great way to let your customers know what’s going on in your business:

• Are there specials coming up?
• Have you just obtained new products?
• Have you established a loyalty program that you need to promote?

Blogs are designed to offer information to your customers:

• How can get the most out of your product?
• What are the pros and cons of a certain product?
• What is your professional assessment of the product?

I am your professional writer, ready to help you with writing content today. Every business is different and has specific requirements. My role is to discuss and address these requirements with you to ensure that you secure customers.

Click on the contact tab above and send me an email.